Social Media & Digital Engagement Strategies for Health Care

Most of us know that social media is a great place to share information about your organization. It’s also a great platform to engage with your audiences through authentic storytelling. This interactive workshop will walk you through a six-step storytelling method for creating unique and authentic stories without getting stuck behind approval processes.

Following this discussion, you’ll gain an understanding on how to successfully:

• Maximize your reach by sharing unique stories that inform and engage the audience
• Use storytelling to achieve organizational goals
• Develop streamlined approval processes that allow your stories to be published faster
• Measure results and sustain progress

Christoph Trappe, Senior Director of Content Marketing and Content Creation

MedTouch